Essential Infant Formula, with Iron, Cow Milk-Based Powder, for Infants 0-12 Months, Made with Non-GMO Milk, 20 oz

Great formula! Baby boy loves it and is easy on his tummy! Has a great nutritious package that goes great for us because we are supplemental feeding with this with mostly using breast milk. Fills any gaps mamas breast milk may have. Love it!

This was our switch from breast milk to formula. She hasn't had any real issues with gas. It does take about two weeks to adjust so there was some spit ups. Since she has adjusted there have been zero spit up issues. Iron content is evident so there have been some constipation issues.

This formula has been great for my babies. Both tolerate it a lot better than US based formula. It’s priced the same as other similar brands. I like that it has the third party testing and the company’s commitment to having a formula that’s healthier and closer to breast milk nutritional value.

5/5 – Finally a formula I feel good about giving my baby! I’ve tried a few different formulas, and this one is hands-down my favorite. First off, the ingredients are super clean—no weird additives or stuff I can’t pronounce, which gives me major peace of mind. The price point is also surprisingly good for the quality you’re getting (because we all know baby stuff adds up fast!). My baby had zero tummy issues with this—no gas, no spit-up, no drama. It’s gentle and easy to digest, which was such a relief. And here’s something I didn’t realize was a big deal until I tried other brands: it doesn’t smell like metal or chemicals. Some formulas have that super strong, unpleasant scent—this one is mild and way more natural smelling. Mixes up easily, no clumps, no foam, and my baby actually seems to like the taste too. All around, I’m impressed and sticking with it!

Bubs Goat Milk Formula has been amazing for my son! He can’t tolerate cow’s milk formula at all, but this one sits perfectly on his stomach. No fussing, no upset tummy, just happy feedings. I love that it’s gentle and still provides all the nutrition he needs. Highly recommend for babies with sensitive tummies

We love this formula. My baby doesn’t get an upset stomach or spit up quite as much as on the other brands we have tried. Extremely budget friendly and the subscribe and save option is so convenient!! We have purchased multiple times and will continue to do so.

We tried a few of the more “commercial” (American standard) formulas, but our baby struggled with frequent spit-ups, gas, and other issues due to mild reflux diagnosed early on. Switching to Aussie Bubs around the 3-month mark was a game changer! The spit-ups significantly decreased, he became less gassy, and started gaining weight in a healthy way. The formula is incredibly gentle on his tummy, and he loves drinking it. We even tasted the formulas ourselves and found that Bubs is the closest to real milk, unlike others that had strange or overly processed flavors from added minerals and vitamins. After thoroughly researching their ingredients and production process, I’m so impressed with their transparency and commitment to creating a safe and trustworthy product for parents. I plan to stick with this formula until my baby is ready to wean. Highly recommend it!

I love the great ingredients in this! Unfortunately, my can came dented but it did not impact the ability to use it. My baby would only drink Enfamil inspire, and unfortunately refused this one. (Mainly a breastfed baby but I used this at night as a supplement.) I will try it again with my next baby because I love the ingredients in this one and it seems to be a better value for money than some of the alternative healthy options.