BOLDIFY Hairline Powder - Root Touch Up Hair Color for Gray Coverage - Bald Spot Concealing Hair Powder for Women & Men - 48-Hour Stain-Proof - Medium Brown

Wow. This is amazing. I was not expecting it to work as well. I got the medium blonde thinking it would “hopefully” match best. Well it is a true neutral medium blonde that ties the cool and warm blonde tones together. I haven’t had my hair highlighted in 4 months so I have some horrendous roots. I’m 38 and about 50% grey….I can use the sponge that comes with it and apply it sloppily and just slap it on… it doesn’t matter. It covers and looks good and natural. I couldn’t believe how fool proof it is. I I think the reason why there are bad reviews is some people may not be getting the best shade and then they think the product is no good.I will update soon with pictures to show my grow out and grey and the coverage and color match this product provides.

WOW! What a revelation. I’ve been using the spray root covers for a few years. First, I don’t like aerosolized products b/c they are hard to control and not great on the lungs. This product is a 💯game changer. It’s so natural, I feel like I just got a touch up. It’s super easy to use, I love the delivery/packaging as it travels well. the little double sided brush is a must have for temples and tight areas. Thank you BOLIFY! I am a raving and newly radicalized fan. 💖

I am at the age were I am getting grey in my dark hair. I do color it but really like to space it out so I get the greys in all the noticable spots - around my face and in my part. This powder goes on easily and thankfully cleans up easily. Has very good coverage. Does make your hair feel a little off (its powder so there is a little bit of a texture) but it does stay for 24 hours and even 48 - depending on what all you do. Until the day I decide to just go grey, I will keep this availble for touch-ups.

I’ve repurchased this twice now—it’s that good. I have medium blonde hair, and the Light Brown shade blends in perfectly for soft, natural coverage without looking harsh or powdery. It’s great for filling in my hairline and camouflaging my gray and thinning spots. I love that it stays put all day and doesn’t transfer. Super easy to apply, and it makes my hair look fuller instantly. A little goes a long way, so one compact lasts a while. Highly recommend!

This hair powder works great but I get so angry every time I buy it because the packaging is so deceptive. It comes in a box that is about 4 inches tall but when you open the box, the powder container is 1 1/2 inches tall and less than 2 inches across. THEN when you open it, 3/4" of the container is an empty tube where the applicator is stored! You literally get 1/4" of powder. The applicator is hard to hold, I have dropped it numerous times wasting valuable powder. The applicator also eventually falls apart but the powder doesn't last long enough in the container for it to be too much of an issue. Also, because the applicator is the same shape as the powder container, the middle of the powder is used up first leaving a ring of powder around the edges which then means you have to use the smaller brush to get the powder out of the container. The actual powder deserves 5 stars but the packaging is ridiculous! Needless to say, I am in search of a product that both works great and is cost effective.

I was looking for a while for a product to help cover some of the greys around my temples. I have colored blonde hair but my natural color is closer to medium/light blonde. It was noted that this product is often returned so I was skeptical but the price was good so I tried it. It is PERFECT. Stays put until you wash it out. It takes the 'brassy' and light color out and looks like my natural color. It's like make-up for your hair!

I love this product, right now I’m not sure if I want to go ahead and transition or let my gray grow out. It’s May 2025 and I haven’t colored my roots since Nov 2024. I have been using this to tone down my really gray areas around my face and it works great. I’m dark brown and would recommend the hazel for that. Along with the applicator brush!

I recently had gastric bypass and have lost quite a bit of hair. Although it's listed as a root touch up I use it right on my scalp and it doesn't give me any irritation. It does bleed through when you do sweat. But it is easy washes out on clothes and if you get it on your hands. That is probably the only downfall. I personally don't like seeing right down to my scalp when I part my hair so this product is awesome and it matches my burgundy hair color perfectly. Great product highly recommend