---
product_id: 5269880
title: "The Direct Mail Solution: A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign Paperback – January 28, 2014"
brand: "craig simpsondan s. kennedy"
price: "S$34"
currency: SGD
in_stock: true
reviews_count: 8
url: https://www.desertcart.sg/products/5269880-the-direct-mail-solution-a-business-owners-guide-to-building
store_origin: SG
region: Singapore
---

# The Direct Mail Solution: A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign Paperback – January 28, 2014

**Brand:** craig simpsondan s. kennedy
**Price:** S$34
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Direct Mail Solution: A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign Paperback – January 28, 2014 by craig simpsondan s. kennedy
- **How much does it cost?** S$34 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sg](https://www.desertcart.sg/products/5269880-the-direct-mail-solution-a-business-owners-guide-to-building)

## Best For

- craig simpsondan s. kennedy enthusiasts

## Why This Product

- Trusted craig simpsondan s. kennedy brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Full description not available

## Images

![The Direct Mail Solution: A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign Paperback – January 28, 2014 - Image 1](https://m.media-amazon.com/images/I/81-33K6BB9L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great resource on how to properly execute direct mail
*by Z***N on November 13, 2024*

I have been using direct mail in my business for quite some time. This book has opened my eyes on how to properly track as well as make sales copy that converts

### ⭐⭐⭐⭐⭐ after reading this book I feel like a kindergartner because of all the stuff I didn't ...
*by A***S on June 30, 2014*

We've been using direct mail successfully for years. However, after reading this book I feel like a kindergartner because of all the stuff I didn't know I didn't know . . . worse, neither did our advisors. For us the timing of this book's release is perfect because we're just starting a completely new direct mail campaign and are using these insights and advice to both refine our list and, by laser-targeting the client avatar we really want, quickly reduce the size of our mailings and therefore our costs.I particularly appreciate the two authors' extremely clear writing style. There's a ton of information in here, and if it wasn't clearly explained it'd be pretty difficult to implement. Now we know not only exactly what to do but why we're doing it and--especially--how to much more accurately measure results so we can continue to refine our DM process, reduce our costs, and increase our profits.This will be especially useful to marketers who are beginning to realize that improved results are going to have to come from competent direct mail rather than email. Obviously those already doing direct mail will find this information crucial, but I think those making the transition from email to direct mail will especially benefit.Highly recommended.

### ⭐⭐⭐⭐ This book is great and I got a few new good ideas
*by B***L on January 8, 2016*

This book is great and I got a few new good ideas. Overall I'll keep it nearby, but it could have used a little bit more step by step information. I wasn't really clear on how to find a good list broker and was hoping to get that information from the book.

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.sg/products/5269880-the-direct-mail-solution-a-business-owners-guide-to-building](https://www.desertcart.sg/products/5269880-the-direct-mail-solution-a-business-owners-guide-to-building)

---

*Product available on Desertcart Singapore*
*Store origin: SG*
*Last updated: 2026-02-24*