---
product_id: 450461820
title: "All-American Ads of the 70s"
price: "S$101"
currency: SGD
in_stock: true
url: https://www.desertcart.sg/products/450461820-all-american-ads-of-the-70s
store_origin: SG
region: Singapore
---

# All-American Ads of the 70s

**Price:** S$101
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** All-American Ads of the 70s
- **How much does it cost?** S$101 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sg](https://www.desertcart.sg/products/450461820-all-american-ads-of-the-70s)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Both eclipsed and influenced by television, American print ads of the 1970s departed from the bold, graphic forms and subtle messages that were typical of their sixties counterparts. More literal, more in-your-face, 70s ads sought to capture the attention of a public accustomed to blaring, to-the-point TV commercials. All was not lost, though; as ads are a sign of the times, racial and ecological awareness crept into everything from cigarette to car advertisements, reminding Americans that everyday products were hip to the modern age. In an attempt to discover how best to communicate with a mass audience, marketing specialists studied focus groups with furious determination, thus producing such dumbed-down gems as "sisters are different from brothers," the slogan used for an African-American hair product. By the end of the decade, however, print ads had begun to recoup, gaining in originality and creativity as they focused on target audiences through carefully chosen placement in smaller publications. A fascinating study of mass culture dissemination in a post-hippie, television-obsessed nation, this weighty volume delivers an exhaustive and nostalgic overview of 70s advertising.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #107,495 in Books ( See Top 100 in Books ) #13 in Advertising Graphic Design #60 in Paper Ephemera & Cards Antiques #75 in Design History & Criticism |
| Customer Reviews | 4.8 out of 5 stars 198 Reviews |

## Images

![All-American Ads of the 70s - Image 1](https://m.media-amazon.com/images/I/81EAftEKoTL.jpg)

## Available Options

This product comes in different **Media Format** options.

## Frequently Bought Together

- 70s All-American Ads
- All-American Ads of the 80s
- 60s All-American Ads

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*Product available on Desertcart Singapore*
*Store origin: SG*
*Last updated: 2026-11-12*