


🕶️ Own your look in 5 minutes—no mess, no stress.
L’Oreal Paris Men Expert One Twist is a permanent, ammonia-free hair color kit designed specifically for men to cover gray hair quickly and naturally. Featuring a patented One Twist applicator, it delivers mess-free, easy application with results in just 5 minutes. The formula blends with your natural hair, lasts up to 6 weeks, and leaves hair feeling soft and healthy. Available in 8 natural shades, this kit includes 2 applications and is trusted by thousands of men seeking a fast, effective grooming solution.











| ASIN | B09YT84X2T |
| Best Sellers Rank | #2,707 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #38 in Hair Color |
| Customer Reviews | 4.0 4.0 out of 5 stars (5,357) |
| Item model number | 0071249674079 |
| Manufacturer | L'Oréal Paris |
| Product Dimensions | 5.36 x 5.16 x 5.36 inches; 2 ounces |
| UPC | 071249674079 |
P**H
Great Everyday Grooming Kit
I really like the L’Oréal Paris Men Expert One Twist Kit. It’s very convenient and easy to use, especially for daily grooming. The one-twist design is practical and mess-free, which saves time and makes application simple. The product feels gentle on the skin, absorbs well, and doesn’t leave any sticky or heavy feeling. It has a fresh, masculine fragrance that isn’t overpowering, which I appreciate. The quality is excellent, and it feels like a reliable grooming essential for men who want quick and effective results. Overall, this kit offers great value and works exactly as expected. I would definitely recommend it for anyone looking for an easy, no-fuss men’s grooming solution.
G**N
Easy to use
Works great for me. Easy to use. Ideally if somebody helps you.
N**.
It's hair dye without the annoying process of mixing.
The hair color works well and will last about 2 to 3 weeks for me. Don't really care much for the built in applicator, I just squeeze it into my hands and apply like I would any other hair dye. If the built-in applicator brush wasn't so stiff, I would probably use it. The reason I buy this over other brands is I like that the color and the developer are all in one container, you just twist, shake it and apply. I always hated having to mix the two together manually. Definitely be careful how you apply, this stuff will stain your skin, alcohol and a cotton swab after application does get the color off your skin with a little rubbing though. Directions state to leave it in for 5 minutes, but I usually set a 10-minute timer for myself. Not sure if that's making any difference, but that's how I've been doing it. I also use one shade lighter than my actual hair color for a more natural look. So instead of using black, I will use dark brown, I think it looks better for me personally.
L**A
Waste of Money and Caused Eye Burning
It does not color the hair. It was a waste of money—I wish I could get a refund. On top of that, I experienced eye burning for a few days
Y**O
Men’s Hair Dye to Cover Gray
Excellent hair color for men — easy to use, clean application, and delivers natural-looking results. Use: Perfect for quickly covering gray hair at home. The one-twist design makes it convenient and mess-free. Ease of Use: Very simple to apply — no mixing or dripping. The built-in brush helps distribute color evenly. Quality: High-quality formula that provides even coverage and long-lasting color without harsh smell or irritation. Value for Money: Great value for salon-quality results at home. One box provides complete coverage. Functionality: Works fast, covers grays effectively, and leaves hair soft and healthy-looking after use. Look: Natural finish — not too dark or artificial. Leaves a fresh, rejuvenated appearance. ⭐ Highly recommended! Quick, clean, and professional results — perfect for at-home gray coverage.
M**C
Effective but...
This product was easy to use. Twist, shake, snap, and squeeze. The first three are easy. However, the squeeze part is not so much. The product container, while squeezable on the side, becomes cumbersome to squeeze as you get into the application. The bottom part of the bottle is rigid enough that it prevents squeezing out the rest of the content out. I would have preferred it if they made the bottle a little skinny but longer and perhaps tapered at the end, just like the end of a toothpaste tube. That would make application a lot easier. One tip for guys with buzzed cuts, please apply the product comb along with the natural direction of your hair. If you're going against it, you'll notice a lot of splattering around you. Also, if you have vinyl or latex gloves that fit you, use those instead of the cellophane gloves that come with the product. They are oversize most of the time and will make your application messy. Last tip is to apply a coat of Vaseline along your hairline so that the dye won't permeate your skin. As for how effective the dye is, it's pretty good. I'd say that my hair color developed so quickly.
E**E
Great product for male hair coloring
Easy to use, looks natural, easy to clean up. Best part it only takes five minutes. I used to use Clairol for men and it 15-20. Results weren't great but there was limited choices. I'll use this product again..
A**.
I am using this for couple of years
Please avoid using this. The two small pack that they are adding as a sample just to check for skin sensitivity and the one that they have in the bottle is way different. I have cut the bottle and saw dark black liquid which is way different from the sample and it’s not the same and even if you use the sample, it will give you good results, but if you use the bottle, it las very low quality. The company made those bottle that the customer cannot see what they are putting inside those bottles if they were honest they would do something like just for men hair color to open the bottle and makes it.
Y**M
Does what it says
J**M
Produto espetacular! Recomendo
M**N
Cumplidor, practico y rápido!
Y**O
Pésimo
A**I
I bought this product after reading everything carefully. But everything I see is in German, the instructions, the product label, everything. This is mildly infuriating.
Trustpilot
5 days ago
1 month ago