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🐾 Unlock your dog's DNA story — because every pup deserves personalized care!
The Wisdom Panel Breed Discovery Dog DNA Test Kit offers the most accurate breed detection with over 430 breeds screened and results precise to 1%. It includes an MDR1 health test to identify medication sensitivities, helping you safeguard your dog's health. With a database of 5 million dogs worldwide, it connects you to your pet’s relatives and provides a detailed ancestry report spanning three generations, alongside behavioral insights. Trusted globally for its quick, painless swab process and 98%+ accuracy, it empowers dog owners to personalize care and deepen their bond.







| Customer Reviews | 4.5 out of 5 stars 21,511 Reviews |
C**E
Accurate results & great customer service!
For 11 years I've wondered what my beautiful black rescue dog might be, and now, thanks to Wisdom Panel 3.0, I finally I know! Most people think he looks like a wolf, but there are obvious non-wolf characteristics, like straight back legs, a curled tail, and a GSD-like personality. ("I'm the Dog, and I'm here to help!") There are several breeds I've suspected in his lineage, but before getting the test results, I forced myself to pick the four I thought were most likely. When the test results arrived, I knew they were right on, because Wisdom Panel found the same four breeds I'd predicted: Chow, Malamute, German Shepherd, and Gray Wolf. The family tree was arranged in a very plausible way that made perfect sense. I didn't know the test can identify the type of wolf, so I was extra-pleased to see that they were able to tell me that his great-grandparent was specifically a Gray Wolf. Their weight prediction was accurate, with his adult weight of 77 lbs falling right in the middle of their range. The kit is easy to use, and the directions are clearly written. Sample collection requires sticking a small round soft bristled brush inside the mouth, rotating it for 15 seconds against the cheek. This must be done twice, with each of two brushes provided. It's probably not an issue for most dogs, but my dog has never been too keen on me sticking stuff in his mouth (no tooth brushing for him), and he's not the type to be forced into anything. (Maybe that's a Chow-Malamute-Wolf thing.) The first two swabs went flying across the room, getting thoroughly contaminated. I contacted customer service, and they were friendly and helpful. They sent me four more brushes and some suggestions on how to get him to accept them. I used one as a training swab, gently brushing him around the mouth and lips with it daily for a few weeks. After much praise and lots of treats, he relaxed and started to enjoy it. One day I broke open two fresh swabs and got the samples without him batting an eye. The mailer is postage paid, so I just dropped it in a mailbox and waited for results online. Results were ready about 2 1/2 weeks from the time they received the samples. I am extremely pleased with the Wisdom Panel 3.0, and look forward to testing my other dog!
A**S
Excellent product
Loved the results of my dna panel. Very enjoyable and informative
R**M
Great product
Easy to use and price was fair for the market. Results came faster than expected.
J**E
Quick and easy
Very simple to do results came back quickly and seemed to be very accurate
D**T
Easy to use and I be it was accurate
The sample was very easy to collect, but I definitely recommend reading the instructions first. The only downside for me was how long it took to get the results—it was over a month, which was longer than I would have liked. Overall, though, I’m very happy with the test and feel like the results were accurate. My dog is a Belgian Malamaw mix, and the results came back with American Terrier, Shepherd, and Malamute, which all made sense to me. If I ever end up with another dog and want to know their breed mix, I would definitely purchase this test again. I’d give this one 4 stars because you were happy with the accuracy and would repurchase it, but the month-plus wait was a drawback. For the Amazon title, I’d use “Easy to Use and Results Seemed Accurate”. To copy it on your Android, press and hold the review text, choose Select all → Copy, then go to the Amazon review box, press and hold inside it → Paste.
S**E
My dog is a what???
It has been long established that my rescue (got him at 14 weeks) is a Flat Coated Retriever (mostly). Vets, groomers, other Flattie owners blurt it out unprompted. But there is something else in him so I got this test. Imagine my surprise when the results came back as: American Staffordshire Terrier / Chow Chow / Cocker Spaniel / Labrador Retriever / Siberian Husky Mix! Huh? They may as well have said my dog was a cat! Where was the Flat Coated Retriever dna? Not even a molecule? This couldn't be right. For one brief moment I actually stopped loving him! My boy was a Pit Bull? (No offense to Pittie owners intended - they are sweet dogs just not my preference). I wondered if the results had been accidentally sent to the wrong owner and if there was a Pittie owner out there equally mystified at being told he owned a Flat Coated Retriever (mostly) Taking the scientific approach I repeated the test, this time with a similar company in Canada (to ensure the same lab was not used). This company's results: Bulldog / Cocker Spaniel / Norwegian Elkhound / American Staffordshire Terrier! What?? Could my darling boy actually be a unique Cocker Spaniel / Staffie mix that looks remarkably like a Flattie? Well, according to the rescue group the others in his litter looked just like him, so this scenario was unlikely. Also, his personality is that of a Flat Coated Retriever - he taught ME how to play fetch, he loves loves loves to swim, carries his soft toys everywhere with his soft mouth, watches the ducks as they fly across the sky. All the traits of a Flat Coated Retriever - bred to be a great gun dog. These tests supposedly have a margin error of 10% but I think that's a bit conservative. I gave the Wisdom Panel 3 stars because it is equally inaccurate as its peers. Apparently the only definitive test is a blood test. Well I've spent enough on this nonsense and I am content to establish (with the experienced eye of a long-time dog person) that my boy is a Flat Coated Retriever (mostly). Beauty, as they say, is in the eye of the beholder! ***Update 11/30/16**** Using my review the people at Mars located my order and following up with me directly. They asked for photos of my boy and I sent a lot! They promised to look into it and within days I had a response. The response was detailed, thoughtful and fully backed by science. My boy is definitely not a Flattie and the science proves it. The depth of their review of my boy's results was thorough. That I am willing to accept their response speaks volumes to the time and trouble they were willing to extend for one unimpressed customer. Even though I did not get the results I hoped for and expected, I am thoroughly impressed by their level of customer service and the amount of work they were willing to put into this one dog's DNA. Definitely worthy of 5 stars. Definitely recommend this company.
M**N
Perfect for Finally Knowing Our Rescue’s Mix!
The whole process was very user-friendly, and the results came back faster than I expected. The app was easy to use and did a great job of breaking everything down in a way that was simple to understand. Our dog is a rescue, so we really didn’t know much about her background. It was so fun finally getting to see what breeds make up our girl and learning a little more about her. Very happy we did it!
T**.
Wish I knew this was not latest kit when I ordered
I knocked off a star only because I was disappointed this was not the latest kit. It is the second kit I ordered and I had no idea I was buying a version that did not match the version I bought my first dog. There is not a big difference, but it did not track traits specific to my dog not did it test for one of the health traits of the later test. That being said I was pleased with the speed of the test (right in the two week range) and the simplicity of testing. Just put the swab in the dogs mouth and quickly swab the cheek,if your quick it's over before the dog gets too irritated with it, easy peasy. My boy came back with 25% Staffordshire Terrier, 25% Chihuahua(a big surprise,but I can see it now) 12.5%Beagle, 12.5% Australian Cattle dog (we thought he was half) and 25% the dreaded mixed breed. While I wish I could drill down the other 25% I'm amazed at how far these tests have come. I remember years ago when doggy DNA tests first started popping up in veterinary offices. They were quite a bit more expensive and had a much smaller breed catalog. You were much more likely to get just the breed group. Things have come a long way since then at a very affordable price. I recommend going to the testing website and picking up the latest test 4.0 for $84 dollars, or making sure Amazon has the same price as the manufacturer. I would not buy this version (3.0) unless this test goes on sale. The current price of $76 is not enough of a savings to buy an older testing kit. Overall Wisdom Panel is a great test and Its great not having to wonder forever what your dogs breed makeup is.
J**N
Very hard to contact
Don’t buy if you are in Australia, they don’t service here. They are also impossible to contact for issues, took half a year before I got to someone, who then let me know that our efforts to post to the US were wasted as the sample was nowhere to be found, and that they don’t do this for our area. Not sure if US people or areas have a better experience but this one was not good for us. The two stars is just cause they eventually did give us our money back after much running around and emails.
T**A
Arrived quickly, now waiting for results
Shipping back to the lab took a bit of time, but the company is very communicative and clear about every stage of analysis. Can't wait to see the results!
L**I
Removed my doubts about Mambo's ancestry
Mambo was sold as a caboodle, but he looks nothing like a poodle. He is also far too big (22kg) to be a cavoodle. Wisdom Panel results came back showing that Mambo is 37.5 Cavalier King Charles Spaniel, 25% Golden Retriever, 12.5% Labrador Retriever, 12.5% Poodle and 12.5% Shih Tzu. (No picture and no information about Mambo given.) The fact that poodle was in Mambo's genes finally justified why he was tagged as a cavoodle. The strong retriever component also made sense in view of his built. Now everytime someone asks what breed is Mambo, I can give a definitive answer. Really cool product, thank you! =D
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