---
product_id: 261506390
title: "Smart Beauty Ash Blonde Permanent Hair Dye"
brand: "smart beauty"
price: "S$44"
currency: SGD
in_stock: true
category: "Smart Beauty"
url: https://www.desertcart.sg/products/261506390-smart-beauty-ash-blonde-permanent-hair-dye
store_origin: SG
region: Singapore
---

# Lightens dark blonde without bleach 100% Vegan & cruelty-free formula Plex treatment protects & rebuilds hair Smart Beauty Ash Blonde Permanent Hair Dye

**Brand:** smart beauty
**Price:** S$44
**Availability:** ✅ In Stock

## Summary

> ✨ Unlock your coolest blonde yet with zero compromise! 🖤

## Quick Answers

- **What is this?** Smart Beauty Ash Blonde Permanent Hair Dye by smart beauty
- **How much does it cost?** S$44 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sg](https://www.desertcart.sg/products/261506390-smart-beauty-ash-blonde-permanent-hair-dye)

## Best For

- smart beauty enthusiasts

## Why This Product

- Trusted smart beauty brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Universal Hair Harmony:** Formulated for all hair types—Afro, Asian, Caucasian, and chemically treated—because everyone deserves perfect blonde.
- • **Ethical Beauty, Elevated:** Vegan, cruelty-free, paraben & sulfate-free, crafted by an award-winning British indie brand committed to sustainability.
- • **Brassy-Free Blonde Perfection:** Cool ash toner neutralizes unwanted warmth for that flawless, salon-worthy ash blonde.
- • **Damage Defense with Plex Power:** Infused with Plex conditioner to strengthen and restore hair structure during coloring.
- • **Effortless, Mess-Free Application:** Precision nozzle and smooth cream formula ensure a drip-free, easy at-home coloring experience.

## Overview

Smart Beauty’s Ash Blonde Hair Dye delivers permanent, cool ash blonde color with a built-in Plex hair care conditioner that protects and rebuilds hair during the coloring process. Suitable for all hair types and tones, this vegan, cruelty-free formula lightens dark blonde shades without bleach and neutralizes brassiness for a salon-quality finish at home. The mess-free cream application and ethical ingredients make it a top choice for conscious professionals seeking flawless, healthy blonde hair.

## Description

desertcart.com : Ash Blonde Hair Dye with added Plex Hair Care Conditioner, Permanent Hair Color with Cool Ash Hair Toner for Blond Hair, Vegan Hair Dye, Cruelty-Free - Smart Beauty Hair Color : Beauty & Personal Care

## Features

- Acts as hair toner for blonde hair to reduce brassy color; lightens dark blonde without bleach. Color cream includes Plex hair treatment that protects, rebuilds, and restores your hair's structure
- Natural blond hair dye; for a full head, covers grey, root touch-ups, highlights, ombre, and balayage. For all hair types: Afro, Asian, Caucasian, and chemically treated. Hair color for women and men
- Vegan, cruelty-free blonde hair dye. UK and European-endorsed cosmetic standard professional ingredients in a smooth cream for home use. Part of the award-winning Smart Beauty hair color collection
- Mess-free application. Mix the blonde color cream and developer in the provided bottle, evenly apply with the precision nozzle, and work through with gloved hands for a non-drip coloring experience
- Smart Beauty is an innovative independent-owned British business that produces premium vegan hair dye coloring kits. Committed to non-animal testing, ethical practice, and minimal environmental impact

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B08FF4X4JB |
| ASIN  | B08FF4X4JB |
| Best Sellers Rank | #22,322 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #210 in Hair Color |
| Brand Name | Smart Beauty |
| Color | Ash Blonde |
| Container Type | Tube |
| Customer Reviews | 3.9 3.9 out of 5 stars (260) |
| Full Cure Time | 45 minutes |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Item Form | Cream |
| Item Type Name | Blonde Hair Colorant |
| Item Weight | 225 g |
| Item model number  | SB1595 |
| Manufacturer | Smart Beauty |
| Manufacturer  | Smart Beauty |
| Manufacturer Part Number | SB1595 |
| Material Features | Cruelty Free, Vegan |
| Material Type Free | Paraben Free, Sulfate Free |
| Model Number | SB1595 |
| Number of Items | 1 |
| Product Benefits | Conditioning, Hair Coloring, Moisturizing, Nourishing, Strengthening |
| Product Dimensions  | 2.36 x 3.54 x 6.69 inches; 7.94 ounces |
| Recommended Uses For Product | Root touch-ups, Full head coloring, Highlights, Balayage |
| Suitable Hair Color | Light Blonde |
| UPC | 830577001595 |
| UPC  | 830577001595 |
| Unit Count | 5.07 Fluid Ounces |

## Product Details

- **Brand:** Smart Beauty
- **Color:** Ash Blonde
- **Item Form:** Cream
- **Package Information:** Tube
- **Product Benefits:** Conditioning, Hair Coloring, Moisturizing, Nourishing, Strengthening

## Images

![Smart Beauty Ash Blonde Permanent Hair Dye - Image 1](https://m.media-amazon.com/images/I/81Ku2RtYrrL.jpg)

## Available Options

This product comes in different **Color** options.

## Questions & Answers

**Q: Does this item have bleach?**
A: Hi Ari, yes it will lighten your hair, if you have dark hair and want a platinum result, you will need to bleach your hair to light blonde.

**Q: How blonde does it make your hair?**
A: To get the best platinum blonde results apply to light-to-medium blonde hair. If your hair is darker, the platinum result will not be as visible. You may refer to the 3rd picture on the product page to learn more about the possible results based on hair natural shade.

## Frequently Bought Together

- Ash Blonde Hair Dye with added Plex Hair Care Conditioner, Permanent Hair Color with Cool Ash Hair Toner for Blond Hair, Vegan Hair Dye, Cruelty-Free - Smart Beauty Hair Color
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- ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 Fl. Ounces, Sterling)

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**Shop now:** [https://www.desertcart.sg/products/261506390-smart-beauty-ash-blonde-permanent-hair-dye](https://www.desertcart.sg/products/261506390-smart-beauty-ash-blonde-permanent-hair-dye)

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*Product available on Desertcart Singapore*
*Store origin: SG*
*Last updated: 2026-09-14*