--- product_id: 256201809 title: "Sure Petcare SureFeed Microchip Pet Feeder Connect, RFID Collar Tags Compatible, Mobile App Control, Works for Wet and Dry Food, White, Hub and 4 x C Cell Batteries Required, Not Included" brand: "sureflap" price: "S$470" currency: SGD in_stock: true reviews_count: 9 category: "Sure Flap" url: https://www.desertcart.sg/products/256201809-sure-petcare-surefeed-microchip-pet-feeder-connect-rfid-collar-tags store_origin: SG region: Singapore --- # 6 months battery life App control & feeding insights Selective access via microchip/RFID Sure Petcare SureFeed Microchip Pet Feeder Connect, RFID Collar Tags Compatible, Mobile App Control, Works for Wet and Dry Food, White, Hub and 4 x C Cell Batteries Required, Not Included **Brand:** sureflap **Price:** S$470 **Availability:** βœ… In Stock ## Summary > 🐾 Smart feeding, happy pets, zero food fights! ## Quick Answers - **What is this?** Sure Petcare SureFeed Microchip Pet Feeder Connect, RFID Collar Tags Compatible, Mobile App Control, Works for Wet and Dry Food, White, Hub and 4 x C Cell Batteries Required, Not Included by sureflap - **How much does it cost?** S$470 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.sg](https://www.desertcart.sg/products/256201809-sure-petcare-surefeed-microchip-pet-feeder-connect-rfid-collar-tags) ## Best For - sureflap enthusiasts ## Why This Product - Trusted sureflap brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - β€’ **Freshness Locked In:** Sealed lid and bowl design keeps wet and dry food fresher longer while locking in aromas and keeping pests out. - β€’ **Exclusive Access for Each Pet:** Microchip and RFID compatibility ensures only authorized pets can open the feeder, eliminating food theft and cross-feeding drama. - β€’ **Effortless Setup & Multi-Pet Ready:** One-button programming stores up to 32 pet IDs, making it perfect for busy households with multiple furry friends. - β€’ **Long-Lasting Power & Peace of Mind:** Runs on 4 C-cell batteries (up to 6 months life) backed by a 3-year warranty, so you can focus on what mattersβ€”your pets. - β€’ **Precision Feeding at Your Fingertips:** Control portions and monitor meals remotely with the Sure Petcare app for ultimate pet diet management. ## Overview The Sure Petcare SureFeed Microchip Pet Feeder Connect is a smart, app-controlled pet feeder that uses microchip and RFID technology to grant selective access to food, preventing cross-feeding. Compatible with wet and dry food, it features a sealed lid to maintain freshness and odor control. With easy one-button setup, it supports up to 32 pets and offers up to 6 months of battery life (4 C-cell batteries required, not included). Ideal for managing special diets, it provides real-time feeding data and notifications via the Sure Petcare app, backed by a 3-year warranty. ## Description The surefeed microchip pet feeder connect lets you keep track of your pet's feeding habits and enables you to serve accurate portions every time you fill their bowl. The feeder connects to the Sure Petcare app via the hub (sold separately). you set the portion size within the app and then when you fill your pet's bowl, LEDs guide you to the correct portion weight within 1 g of accuracy. Use the app to view when your pet was last fed to prevent double-feeding in busy households and view your pet's feeding habits over time. Notifications inform you how much your pet eats at each visit to the bowl, whether they have eaten wet or dry food (when using the two half bowls) and when the bowl is topped up. The microchip pet feeder connect only opens for a registered pet's veterinary implanted microchip or RFID collar Tag to prevent pets stealing each others' Food. One collar Tag is supplied with the product. It requires four C cell batteries which last around six months with normal use. Batteries are not included. Review: Very long delivery time, but works great! - I bought two of these, one for my 11 year old cat that suddenly stopped eating the dry food we keep out, and he became anorexic. He lost 5 pounds which needed to be gained back as quickly as possible for his survival. Coincidentally our other cat become obese. For Cat 1, we need to feed him a high protein wet food diet so that he gains weight, and for Cat 2 we switched to a dry food with fiber so she can lose weight. We needed a way to ensure that the skinny cat only eats the food to fatten him up, and the fat one only eats the diet food. The Sure Feeder works great for that! Each cat eats only what they are supposed to, and both feeders work flawlessly. FYI I have not experienced the problem that others have mentioned regarding one of the cats sneaking behind and eating the other's food - but YMMV. I had one opportunity to call their customer support in the UK (I am based in Dubai), and they were fantastic. One of the feeders had a glitch with a red light blinking and no action, and it was fixed with a simple reboot. But the personal service I received was really terrific. Overall I - and my two cats - have had nothing but positive experiences. If you are in a situation similar to mine, I recommend that you give this a try. Review: Amazing - I cannot recommend this product highly enough. We have one cat on a special diet who needs to be able to eat whenever he wants & this is perfect to stop the others stealing his food. ## Features - SELECTIVE ACCESS FEEDER WITH APP: The lid only opens for authorised pets, preventing cross-feeding, ideal for pets on prescription diets. The app allows you to keep track of when food was added, how much has been eaten, and more - PERFECT FOR WET AND DRY FOOD: Sealed lid and bowl helps keep food fresher for longer, keep flies out, whilst locking odours in - MICROCHIP AND RFID COLLAR TAG COMPATIBLE: Works with all common identification microchips and the Sure Petcare RFID Collar Tag (1 included) - SIMPLE ONE BUTTON PROGRAMMING: Easy and hassle-free set-up with the touch of a button, and the capability to store up to 32 pet IDs - BATTERY POWERED: Up to 6 months battery life. Use with 4 x C Cell batteries (not included).3-YEAR WARRANTY: Helping you care for your pets, with peace of mind.COLOURED ACCESSORIES AVAILABLE: Customise your pet's feeder with different coloured bowls and mats, available separately ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07RHZHHGN | | Additional Features | Power Calendar, Smart App | | Age Range Description | All Life Stages | | Are Batteries Required | Yes | | Batteries are Included | No | | Best Sellers Rank | #3,150 in Pet Supplies ( See Top 100 in Pet Supplies ) #17 in Automatic Cat Feeders | | Brand Name | SureFlap | | Breed Recommendation | Small Breeds | | Capacity | 400 Milliliters | | Color | White | | Connectivity Technology | WiFi | | Customer Reviews | 4.1 4.1 out of 5 stars (884) | | Dog Breed Size | Medium | | Global Trade Identification Number | 05060180392888 | | Included Components | RFID Collar Tag | | Item Dimensions L x W x H | 32L x 31W x 21.5H centimeters | | Item Type Name | feeder | | Item Weight | 1.46 Kilograms | | Manufacturer | Sureflap Ltd | | Manufacturer Part Number | 394540 | | Material Type | Ceramic, Plastic | | Model Number | 394540 | | Operation Mode | Manual | | Power Source | Battery Powered | | Product Care Instructions | Hand Wash Only | | Recommended Uses For Product | Multiple Pets | | Smart Home Compatibility | Smart Home Compatible | | Style | White Style | | Target Species | Cat | | Unit Count | 1 Count | ## Product Details - **Brand:** SureFlap - **Material:** Ceramic, Plastic - **Recommended uses for product:** Multiple Pets - **Special features:** Power Calendar, Smart App - **Target species:** Cat ## Images ![Sure Petcare SureFeed Microchip Pet Feeder Connect, RFID Collar Tags Compatible, Mobile App Control, Works for Wet and Dry Food, White, Hub and 4 x C Cell Batteries Required, Not Included - Image 1](https://m.media-amazon.com/images/I/51B7v5o3sgL.jpg) ![Sure Petcare SureFeed Microchip Pet Feeder Connect, RFID Collar Tags Compatible, Mobile App Control, Works for Wet and Dry Food, White, Hub and 4 x C Cell Batteries Required, Not Included - Image 2](https://m.media-amazon.com/images/I/61JtHFLASNL.jpg) ![Sure Petcare SureFeed Microchip Pet Feeder Connect, RFID Collar Tags Compatible, Mobile App Control, Works for Wet and Dry Food, White, Hub and 4 x C Cell Batteries Required, Not Included - Image 3](https://m.media-amazon.com/images/I/41olxv5ZJ0L.jpg) ![Sure Petcare SureFeed Microchip Pet Feeder Connect, RFID Collar Tags Compatible, Mobile App Control, Works for Wet and Dry Food, White, Hub and 4 x C Cell Batteries Required, Not Included - Image 4](https://m.media-amazon.com/images/I/415mL-5iIJL.jpg) ![Sure Petcare SureFeed Microchip Pet Feeder Connect, RFID Collar Tags Compatible, Mobile App Control, Works for Wet and Dry Food, White, Hub and 4 x C Cell Batteries Required, Not Included - Image 5](https://m.media-amazon.com/images/I/51UKnvXtnQL.jpg) ## Available Options This product comes in different **Style** options. ## Questions & Answers **Q: Can you limit how much each pet can eat per day?** A: The only way to limit food per day is to only add that amount of food. You can set a goal weight and the LEDs will indicate when you have added the correct amount of food, however, you cannot program the feeder to stop opening after a certain amount of food has been consumed **Q: Can this work without wifi? I only have a hot spot.** A: I just set mine up to scan my pet's microchip (using a button on the back) and didn't have to connect it a hub or app to do this. Therefore, if that's all you need you should be able to use it without wifi. **Q: I need to purchase 3 feeders. Does each feeder need a separate hub?** A: No. I have 3 and it works great. **Q: can this work with any smart hub or do you need their fancy hub with stupid cat ears?** A: I actually looked into this one and found the answers by looking at the FCC filings for the chip they used (there is no filing for the hub itself, just the chip). They are using 2.4ghz (same bands as wifi), 802.15.4, and Zigbee 2 (like some of your other hubs). But here's the rub- they're not using any of the Zigbee profiles but rather a custom one known as MiWi. It's that way because the chip they used to read the cats' RFID implant is the same one used for the hubs' 802.15.4 interface. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Very long delivery time, but works great! *by J***. on 12 August 2020* I bought two of these, one for my 11 year old cat that suddenly stopped eating the dry food we keep out, and he became anorexic. He lost 5 pounds which needed to be gained back as quickly as possible for his survival. Coincidentally our other cat become obese. For Cat 1, we need to feed him a high protein wet food diet so that he gains weight, and for Cat 2 we switched to a dry food with fiber so she can lose weight. We needed a way to ensure that the skinny cat only eats the food to fatten him up, and the fat one only eats the diet food. The Sure Feeder works great for that! Each cat eats only what they are supposed to, and both feeders work flawlessly. FYI I have not experienced the problem that others have mentioned regarding one of the cats sneaking behind and eating the other's food - but YMMV. I had one opportunity to call their customer support in the UK (I am based in Dubai), and they were fantastic. One of the feeders had a glitch with a red light blinking and no action, and it was fixed with a simple reboot. But the personal service I received was really terrific. Overall I - and my two cats - have had nothing but positive experiences. If you are in a situation similar to mine, I recommend that you give this a try. ### ⭐⭐⭐⭐⭐ Amazing *by H***I on 23 October 2020* I cannot recommend this product highly enough. We have one cat on a special diet who needs to be able to eat whenever he wants & this is perfect to stop the others stealing his food. ### ⭐⭐⭐⭐ For cat thieves *by S***I on 19 April 2021* Speedy delivery, original product. Easy to set up I got this to prevent my cat (who is allergic) from eating her brothers food. Works really well but i need the back cover to prevent her from sneaking through the back My only issue with the product is that the dish is too deep and plastic. I noticed my flat nose cat struggling to eat and trying to collect the kibbles from the slippery (and huge) dish. I replaced it with a metal dish and propped it up with a couple of wooden coasters i had ## Frequently Bought Together - SureFeed Microchip Pet Feeder Connect - Requires Hub (Sold Separately) - Sure Petcare - SureFeed Feeder Rear Cover - Only Needed to Help Ensure Persistent Pets Can't Access Food from The Rear of The Microchip Pet Feeder While The lid is Open. --- ## Why Shop on Desertcart? - πŸ›’ **Trusted by 1.3+ Million Shoppers** β€” Serving international shoppers since 2016 - 🌍 **Shop Globally** β€” Access 737+ million products across 21 categories - πŸ’° **No Hidden Fees** β€” All customs, duties, and taxes included in the price - πŸ”„ **15-Day Free Returns** β€” Hassle-free returns (30 days for PRO members) - πŸ”’ **Secure Payments** β€” Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** β€” Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.sg/products/256201809-sure-petcare-surefeed-microchip-pet-feeder-connect-rfid-collar-tags](https://www.desertcart.sg/products/256201809-sure-petcare-surefeed-microchip-pet-feeder-connect-rfid-collar-tags) --- *Product available on Desertcart Singapore* *Store origin: SG* *Last updated: 2026-06-02*