---
product_id: 1604229
title: "Designing Brand Identity: An Essential Guide for the Whole Branding Team, 4th Edition"
price: "S$85"
currency: SGD
in_stock: true
url: https://www.desertcart.sg/products/1604229-designing-brand-identity-an-essential-guide-for-the-whole-branding
store_origin: SG
region: Singapore
---

# 35% new material - up-to-date trends 4th Edition - latest insights 5-phase universal branding process Designing Brand Identity: An Essential Guide for the Whole Branding Team, 4th Edition

**Price:** S$85
**Availability:** ✅ In Stock

## Summary

> 🚀 Elevate Your Brand IQ with the Ultimate Identity Playbook

## Quick Answers

- **What is this?** Designing Brand Identity: An Essential Guide for the Whole Branding Team, 4th Edition
- **How much does it cost?** S$85 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sg](https://www.desertcart.sg/products/1604229-designing-brand-identity-an-essential-guide-for-the-whole-branding)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Real-World Case Studies:** Learn from 30+ new examples of world-class brands successfully navigating digital transformation.
- • **Cross-Disciplinary Appeal:** Essential for marketers, designers, and even students aiming to build impactful brand identities.
- • **Timeless, Durable Reference:** High-quality print and binding designed to be your go-to branding bible for years to come.
- • **Master the Modern Brand Landscape:** Stay ahead with 35% fresh content covering social media, mobile, apps, and virtual brands.
- • **Proven 5-Phase Branding Framework:** Implement a universal, step-by-step process trusted by top brand managers and marketers.

## Overview

Designing Brand Identity, 4th Edition, is a comprehensive, updated guide offering a proven five-phase process for creating and managing strong brand identities. Featuring over 35% new content and 30+ fresh case studies, it equips professionals and students alike with cutting-edge strategies for branding in the digital age. This durable, well-crafted edition is a must-have resource for anyone serious about mastering brand strategy and design.

## Description

Designing Brand Identity: An Essential Guide for the Whole Branding Team, 4th Edition [Wheeler, Alina] on desertcart.com. *FREE* shipping on qualifying offers. Designing Brand Identity: An Essential Guide for the Whole Branding Team, 4th Edition

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | 1118099206 |
| Best Sellers Rank | #951,398 in Books ( See Top 100 in Books ) #1,503 in Graphic Design Techniques #66,873 in Textbooks (Special Features Stores) |
| Customer Reviews | 4.6 4.6 out of 5 stars (418) |
| Dimensions  | 8.5 x 0.9 x 10.8 inches |
| Edition  | Fourth Edition |
| ISBN-10  | 9781118099209 |
| ISBN-13  | 978-1118099209 |
| Item Weight  | 2.8 pounds |
| Language  | English |
| Print length  | 326 pages |
| Publication date  | November 6, 2012 |
| Publisher  | John Wiley and Sons |

## Images

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## Available Options

This product comes in different **Format** options.

## Frequently Bought Together

- Designing Brand Identity: An Essential Guide for the Whole Branding Team, 4th Edition
- The Brand Gap: How to Bridge the Distance Between Business Strategy and Design
- Designing Brand Identity: An Essential Guide for the Whole Branding Team

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*Product available on Desertcart Singapore*
*Store origin: SG*
*Last updated: 2026-10-11*