








💜 Color Your Confidence!
COLORCHARM Permanent Liquid Hair Color offers exceptional gray coverage with a unique cooling violet shade. This 1.4 oz formula is ammonia-free, ensuring a gentle application that lasts up to 8 weeks, making it perfect for those seeking vibrant, long-lasting color without compromising hair health.











| ASIN | B07Q5C27VR |
| ASIN | B07Q5C27VR |
| Best Sellers Rank | #68,843 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #565 in Hair Color |
| Brand Name | COLORCHARM |
| Color | 50 Cooling violet |
| Container Type | Bottle |
| Customer Reviews | 4.6 4.6 out of 5 stars (2,384) |
| Global Trade Identification Number | 00070018106414 |
| Hair Type | Normal |
| Item Form | Liquid |
| Item model number | 99240013929 |
| Manufacturer | Color Charm |
| Manufacturer | Color Charm |
| Material Features | fade resistant |
| Number of Items | 1 |
| Product Benefits | Vibrant, long lasting, fade resistant results. Excellent gray coverage |
| Product Dimensions | 1.87 x 0.97 x 3.66 inches; 1.27 ounces |
| UPC | 070018106414 |
| UPC | 070018106414 |
| Unit Count | 1.4 Fluid Ounces |
J**H
Toned out Brass!!!!
Removed my brassy hair color. I mixed this with T14. One part of this to 2 parts of T14. First I thought it was to dark. But then remembered wet hair is darker. Toned to nice silvery color, which what I was going for. Nice additive.
T**U
Flawless Color That Finally Covers Stubborn Grays!
I have tried countless box dyes and professional color lines, but nothing gives me the consistently perfect results of Wella COLORCHARM. For anyone struggling with stubborn, resistant gray hair, this is the solution you need. The gray coverage is flawless—100% saturation every single time, even on my most resistant temples. I use the 1N Black Noir shade, and it delivers a rich, deep, natural-looking color that doesn't fade into a dull shade after a few washes. The liquid formula is easy to mix and apply precisely. Beyond the coverage, the longevity is excellent, keeping my hair looking salon-fresh between coloring sessions. The low price point for such professional-grade results makes this a non-negotiable staple in my hair routine. Five stars—it saves me time, money, and most importantly, it covers the gray completely!
C**.
050 developed by itself is amazing!
Amazeballs. I used this with no other toners. Straight Wella 050 with 20 volume developer. See my before where I stripped what I could of my old color and years of dying it auburn but did not want to fry it by going blonde. Yes red simply will not come out. But my goal is to grow out my gray so I needed to get close to my base for this. Well it delivered pretty damn well. I still have hints of red but my hair is overall very ashy now with no yellow or orange whatsoever. Extremely happy with this. Hopefully this will be sustainable but we shall see. See before and after in different light (warm versus white)
T**O
No more orange or brassy roots.
I came across this purple brass prevention additive for my at home, hair color touch ups. Just a couple caps full, into a box of hair color and my new outgrown roots are not flaming orange Cheetos colored. Ugh, such a pet peeve. This is a miracle worker. Seriously, it actually allows not just that area to be toned but the rest of the coverage has total continuity. Beautiful. Great price, so easy to use, you don’t need much and I’ve got salon looking hair color results. Shiny beautifully blended, gray covered locks. Can’t live without it.
K**B
Smells AWFUL but works great
I want to start with this smells horrible. Definitely wouldn't have purchased if I knew it was going to smell like Garnier box color. But it did a great job and these pics don't do it justice and make it look much more golden than it dies in person. I mixed T19 (1/2 bottle), T14 (1/2 bottle) and 050 (3 capfuls) which added up to 50ml with 100ml of wella 20 vol developer. Double cleansed my hair, towel dried and brushed out, then applied and left sit for 15 mins after application was done (took about 5-10 mins). Rinsed and washed my hair as normal afterwards. The only thing I would do differently next time is add another cap of 050, I was nervous it would get too dark based on reviews of the 050.
T**Y
Great add-in for toner!
I’ve been using Wella Color Charm 050 Cooling Violet as an add-in to Wella toners like T18 and others for years, and it really helps me get a cooler, fresher blonde tone. A quick note: this toner works best if your hair is very light blonde around level 9 or 10. If your hair isn’t light enough, you might not see much difference or toning effect. I usually mix the 050 with my chosen Wella toner and 20 volume developer, leaving it on for about 20–30 minutes. If you want to customize your Wella toner results and get a cooler, more vibrant blonde, adding the 050 is a simple and effective trick just make sure your hair is light enough for it to work well.
M**H
Great unnatural shade of black
This gives me a super deep blue-black color that stays just as dark even months later. Avoid if you want a more natural black, but if you’re looking for the darkest shade possible, this is for you! I use it with 10 volume developer.
A**R
Works on brassy hair
I use with t14 and it definitely makes my brassy med blonde hair darker and more ashy, which is what I wanted. I’m growing out my grays and this didn’t cover them but they are shiny and blend better now that my hair is ashy. I had to do a ton a research to figure out the formula so I’ll save u the time! Formula: 1 bottle t14, 2.8 oz level 10 developer, 4 capfuls of 050. Why 2.8 oz? B/c that is 2x what’s in the t14 bottle. Put on just shampooed wet hair, don’t use conditioner as it will block some of the color. Wait 30 min, shampoo and condition hair, rinse w cool water. It looks very dark as it’s developing but don’t worry, that’s not the color! I wait about 3 days before shampooing again. Lasts about a month for me.
M**1
After 30 seconds of putting the first spot in my hair, it turned blue... but don't be scared because it does go away! I used a 10 volume, and even with that this covered my white and grey hairs that I have a lot of. This is such a true, deep black, I'm getting compliments all the time. I wash my hair every day and one week later I haven't seen any fading at all. Definitely give this a try!!
L**C
Muy buen producto
A**E
My OG color line , I assisted someone with. When she was applying color.
G**A
I was thinking it’s normal coloring set for hair including bliching . But it’s small bottle with permanent. I search how to use and it’s need add a few drops to normal coloring. I used it and my hair looks like dolls not possible understand which color happened. Should be blind , but with pigment happening brown gray and some shine of yellow or green.
J**C
This was exactly what I needed to tone down the orange in my hair after bleaching my natural black. I didn’t want to lighten it any further, so I tried this instead, and it worked really well. The colour came out much more balanced. I’ve also been mixing a bit of it into other dyes to help cancel out any leftover orange tones, and that’s been super effective too. You only need a few capsules each time, so the bottle lasts a long while. I've been trying to achieve a bubble tea brown colour and this (2 cap full shots) eally helped along with my light ash brown permanent colour I mixed my 20vol developer. Overall, it’s been a great little fix for keeping my colour looking more neutral.
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