What’s new with Excellence? What’s the same?

We’ve replaced the pre-color treatment with a new salon inspired after color shampoo that cleanses the scalp and hair of excess residue. We have some new models on the front of box but don’t worry, your shade & color is the same you’ve always known!

Does this get darker the longer you leave it on?

For the L'Oreal Excellence Creme, the longer the product is on to process the darker the result will be because it continues to deposit color

What do you recommend if I don't like the smell of my hair after I color it?

You can care for your hair afterwards with L'Oreal EverPure Shampoo & Conditioner. These products are sulfate free and help protect the hair color from fading.

My gray is beginning to be more stubborn and I need to color more often. Is it safe to use every three weeks?

We suggest coloring every 4 weeks or you may use our temporary spray Magic Root Cover Up in between applications.

Does this product contain bleach?

The L'Oreal Excellence Creme Hair Color is not a bleach. The product contains ammonia and peroxide but not bleach. If a product contains bleach, there will be packets of bleaching powder in the product.

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🎨 Unlock your bold with L’Oréal’s light reddish brown magic!

UNISEX APPEAL - Designed for everyone, because great hair color knows no gender boundaries.
COMPACT TRAVEL FRIENDLY - Perfectly sized for on-the-go touch-ups or weekend getaways.
PARALLEL IMPORT ASSURANCE - Authentic L’Oréal quality sourced globally for exclusive access.
VIBRANT LIGHT REDDISH BROWN - Stand out with a unique, eye-catching shade that elevates your style instantly.
SALON QUALITY FINISH AT HOME - Achieve professional-grade color without the salon price or wait time.

L’Oréal Préférence Hair Color #6RB Light Reddish Brown is a compact, unisex hair dye delivering vibrant, salon-quality color at home. This parallel import product offers a rich, long-lasting shade with a gentle formula, perfect for professionals seeking a standout look with convenience and authenticity.